The Annual World Championship Snowmobile Hill Climb is an annual event in Jackson Hole that draws nearly 10,000 spectators. It involves snowmobilers racing up a steep, narrow course to the summit of Snow King, which rises 1,500 vertical feet above the town of Jackson. Concession stands crowd the base of the mountain and snowmobile companies turn out to showcase the latest snowmobile gear.

Snow King group asked to highlight the winner of the competition. They wanted a composition that evoked a sense of energy and stayed colorful like in years past.

We matched the colors to the mobile’s colors and used them for highlights. I really wanted to create a sense of motion and excitement in the layouts through strong diagonals and expanding colors.